Advanced Digital Security are proud to launch an industry first in Ireland, a “Build Your Own” ecommerce site specifically for the Residential market. After months of planning and development, the newly developed site www.advancedsecurity will allow the customer to develop their own security configuration and build their very own Home security system, whilst in the comfort of their own home.
Along with offering full transparency on prices and products it also allows an instant quote inline with the customers budget and the free range to pick and choose their own requirements knowing they still have the support of a professional ADSL team member.
According to Eurostat over the last 12 months it is estimated that more than 7 out of 10 internet users purchased products and services online. From 2010 until 2020 the percentage of e-shoppers grew over 30%, with this current trend, e-shopping amongst internet users is going to continue to grow.
Advanced Digital Security are extremely thrilled to release the site especially during the ongoing uncertainty of the COVID 19 restrictions. As security personal are restricted from carrying out site surveys of domestic premises this offers support to the residential sector of the industry by giving the customer a quicker answer by not having to wait until business hours or until restrictions are lifted.
This was an obvious extension to the business that we are sure will grow and help our customers feel confident whilst adapting our services in line with the growing trend towards ecommerce.
David Courtney, Managing Director says the move towards online platforms for lead generation and residential security systems buying has really accelerated during COVID.
The residential market accounts for 13% of our turnover but consumes 25% of our time, so we set about researching and developing more efficient ways of reducing the amount of time and resources we spend on facilitating quotations and related surveys and system designing.
This new online platform will transform how we approach and operate our residential business model which will in turn enable us to focus our energies on continuing to expand and grow our main commercial revenue streams.